Credit: Meta
High demand for Ray-Ban smart glasses in the US forced Meta to adjust its international launch plans and delay the debut of a new model with a display to address a shortage in the domestic market, CNBC reports. Smart glasses sales soared 3.5 times last year.
EssilorLuxottica, owner of the Ray-Ban and Oakley brands, revealed impressive results from its partnership with Meta in its fourth-quarter report. Over seven million pairs of smart glasses with artificial intelligence were sold in the year—more than triple the combined sales volume of the two previous years (then two million). This figure includes both Ray-Ban models and devices under the Oakley brand, which joined the lineup in June of last year. EssilorLuxottica emphasized that the recognition of classic brands plays a key role in the popularization of high-tech accessories.
According to Bloomberg, the companies are already in talks to double production and plan to produce at least 20 million devices by the end of this year.
